Usability research

Usability

Usability represents the user-friendliness of your website. A good website should be designed so the average visitor can find what he or she is looking for quickly, easily and logically.

Website visitors generally have little patience and want to be able to understand the layout of a website, how it works, and where they can find important information at a glance. Yes2web looks at websites and web applications through the eyes of future visitors in order to remove as many question marks as possible. This includes ensuring a logical structure, clean design, good search functions, fast loading times, clear links, easily understood content and good legibility.

Get more out of your website

Yes2web can provide you with insights into your website’s effectiveness in a number of ways.

Do-it-yourself research

Our short checklist allows you to quickly obtain a general overview of your website status.

Professional research by Yes2web

Experienced Yes2web specialists carefully analyse your website. We then draft a research report, outlining the current situation and providing recommendations for optimising your website in terms of usability.

Direct user test

Yes2web has a test group use your website in a lab setting. During this test, we track activities and record user findings. This reveals potential stumbling blocks.

Crowdtesting

A large-scale, relatively low-cost user test. Read more about our crowdtesting process here.

Accessibility

A good website needs to be accessible, usable and reliable for everyone, including older and disabled visitors. Your website should also be easy to use on a variety of browsers and mobile platforms. It is important to take these issues into account during the development and building phases of your website.

The advantages of an accessible website

1. An accessible website is easier and faster to find and use. This can lead to higher visitor numbers and greater conversion rates.
2. Organisations with a website accessible to all users are perceived as socially involved. This has a positive effect on customer satisfaction and your reputation.
3. An accessible website is future-proof thanks to the new technologies implemented. It is easier to maintain and expand, which can lead to cost savings.

Do you have any questions, would like more information on Yes2web or wish to schedule a no-strings-attached consultation? Please do not hesitate to contact us.

» Download the do-it-yourself usability checklist